SEEK & SWOON
I was commission by local, home goods company, Seek & Swoon, to create an identity/brand mark that married luxe with a world-conscious aesthetic. It was important to keep the overall branding clean and refined,
but I wanted a direct correlation to her industry, without being trite. To create her mark, I pulled inspiration from monograms, tribal designs and the progressive thinking that she brings to her eco-friendly, made in the USA, goods.